Keynote Presenter: Roger Dooley: Dooley Direct, LLC.
NeuroMarketing

Neuromarketing is published and authored by Roger Dooley, president of Dooley Direct, LLC. Dooley is a consultant and entrepreneur who combines knowledge of emerging phenomena like neuromarketing and social networking with decades of hands-on marketing experience. He helps companies understand the implications of new technologies and techniques, and guides them in the implementation of practical strategies to adapt to them. Clients of Dooley’s firm range from Fortune 500 firms to entrepreneurial ecommerce businesses. Beyond his role as a neuromarketing missionary, his expertise includes online community building, web promotion, and search engine marketing. Dooley regularly addresses national conferences, and has been quoted frequently in the mainstream press on topics ranging from brain fitness marketing to web communities and social networks. He holds an engineering degree from Carnegie Mellon University and an MBA from the University of Tennessee. Some Neuromarketing posts are also published at Futurelab Marketing & Strategy Innovation.

Keynote Presenter: Jack Enter: Jack Enter & Associates
Survival Skills: Becoming More Effective in Work & Personal Life

Jack Enter has been associated with the field of criminal justice since 1972 when he began his career as a law enforcement officer. Since that time, he has worked as a street police officer, detective, vice/narcotics investigator, and as the administrator of a law enforcement agency in the suburbs of Atlanta. He obtained his Ph.D. in 1984 and has served as a professor and administrator in the university setting and served as Director of Information and Education for the Governor's Criminal Justice Coordinating Council. He was also one of the research associates assigned to the planning of the security component of the 1996 Summer Olympic Games in Atlanta. He has lectured throughout the United States and abroad to such groups as the American Academy of Forensic Sciences, Great Britain's New Scotland Yard, and the Moscow Police Command College. He recently published his first book: Challenging the Law Enforcement Organization: Proactive Leadership Strategies.

Jim Cross: The Cross Corp
Leadership and Succession Development

Jim Cross, founder of The Cross Corp, has over 10 years of experience in technology sales and management. He started his corporate career with CDW in 1998. Beginning as a corporate account manager, he proved himself as a successful team asset and became the National Sales Manager of CDW’s enterprise sales division in 2001. Cross’ philosophy was straight forward and to the point; focus on the needs and wants of the customer and success will follow. In 2005, Cross took the next step in his career by becoming VP of Sales for an emerging Chicagoland VAR. By sticking to his fundamental ideas of customer focus and proactive sales management his division saw more than a 100% increase in revenue within his first year on the team. Cross has a BA in Economics from Eastern Illinois University and is a member of the Young Executives Club of Chicago.

Brad Farnsworth: The Farnsworth Group
Better Understanding Your Position in the Marketplace

Prior to launching this company, Mr. Farnsworth served as Vice President of Marketing and Director of Research for the National Retail Hardware Association. While at NRHA, he was instrumental in the establishment of the Do-It-Yourself Research Institute (now the Home Improvement Research Institute), an organization founded by the chief officers of publicly held companies to better track the do-it-yourself consumer market. He subsequently was selected to serve as the Institute's Executive Director. Mr. Farnsworth has held a Vice President's position with Management Horizons, the marketing research and consulting division of Price Waterhouse Coopers. His expertise includes partnership planning, store positioning, market segmentation analysis, and hybrid market concept development. He has a list of over 200 clients including several industry trade groups. Mr. Farnsworth received his Bachelor of Science and MBA degrees in marketing and finance from the University of Oklahoma. 

Ken Larsen, CR, WLS
Marketing and Making Money with your Documentation

Ken Larsen, CR, WLS has 30+ years of experience in the restoration industry. This includes 20 years as an independent restoration business owner, environmental consulting, contents restoration, and software development for the professional water damage restorer. Larsen will work with you to develop a customized approach to your water documentation process. He will also investigate any general restoration work or drying technician concerns you may have.

Terrance Mclean: Greenfield Direct
Domestic Flood Issue--The Insurance Industry’s BIG PROBLEM: Automatic Water Detection System Policy Plan

Terrance Mclean was born and raised in San Antonio, TX and has since moved to Omaha, Nebraska where he currently serves as GreenField Direct’s Marketing and Sale Account Manager. In this current position he takes on an array of sales and marketing responsibilities as well as taking on the task of training manufacture representatives. Terrance previously served as a National Account Manager for Net –Tech Distributing and holds a Bachelors of Arts Degree in Sociology and Criminal Justice with a minor in Social Work. Terrance Mclean’s background enables him to comprehensively discuss the Insurance Industry’s big problem of the automatic water detection system policy plan.

Dave Mistick: Circumspex
Using Business Continuity Planning as a Marketing Concept for Your Company & Commercial Techniques Course

Dave Mistick has more than thirty years experience in real estate development, property management, construction historic restoration and disaster recovery. For more than a decade his focus has been the field of disaster planning and recovery. He has built businesses in real estate, property management, and restoration. Dave is a recognized industry expert in the fields of historic restoration and disaster restoration, and has worked on more than one hundred buildings on the National Register of Historic Places. He is a Certified Business Resilience Manager, a Certified Property Manager, and a real estate broker. Dave's restoration projects have won a variety of national & local awards for historic restoration and preservation, including the Award for Innovation in Restoration by ASCR, the disaster restoration trade association. Dave is the co–author of "Before Disaster Strikes - Developing the Emergency Procedure Plan", published by the Institute of Real Estate Management (IREM), and has authored magazine articles for the IREM Journal and the New York Landmarks Conservancy. Dave designed and developed online disaster planning software and is also a certified instructor in Insurance Continuing Education in five states.

Jack Monson: Engage121
Maximizing Social Media and Public Relations

Jack Monson is a Vice President at Engage121 in Chicago, IL. Jack works with franchise systems in developing Social CRM solutions and uses Social Media Marketing and Public Relations tactics to achieve business goals. Prior to his 15 years of experience in media measurement and analysis, he was a radio host and program director. Jack is on the Board of Directors of the Public Relations Society of America and was recently honored to be named in the “100 PR People Worth Following” by Conversation Agent. He blogs at Social Media Workbench.

Margaret Niver McGann: Parsons, Behle & Latimer
Intellectual Property Panel

Margaret Niver McGann is a partner in the Litigation department at Parsons, Behle & Latimer.  She has over 15 years of experience in litigation, and has represented clients both locally and nationally in a wide range of cases primarily focused on patent, trademark, trade secret and related contract matters.

Michael Pinto: Wonder Makers Environmental
Build Broader Markets from Specialized Skills

Michael Pinto, CSP, CMP is Chief Executive Office of Wonder Makers Environmental. With nearly twenty years’ experience as consultants in the remediation and safety/health fields he has been instrumental in bringing a common sense understanding to the threats from asbestos, lead, indoor air quality, mold, swine or avian flu, MRSA outbreaks, norovirus exposures, and nosocomial infection problems in healthcare facilities. This broad perspective has allowed him to integrate concepts from a variety of industry groups into a synergistic process which produces documentable results.

Dale Sailer: DKI
Business and Financial Planning Training

Dale Sailer has 25 years of progressive managerial and executive experience in business to business service industries, with deep roots in sales, marketing, operations, business development, product management and strategic planning. For the last 8 years, Sailer has served as the Chief Executive Officer of DKI Services Corporation and its family of companies – Disaster Kleenup International Inc., DKI Market Services Inc., DKI Loss Services Inc., and Circumspex LLC, and its other market offerings – The Restoration Leadership Institute, the Procura Buying program, and Insights, the Property Restoration Conference and Trade Show. DKI is the largest disaster planning and restoration services organization in North America with over 350 service locations and over $1B in system-wide revenue.

Vicki Suiter: Suiter Financial Systems
How to Be Profitable in Any Economy

For more than two decades, National Speaker, Business Coach and Consultant Vicki Suiter has been helping contractors increase profits and cash flows. She is a dynamic, energetic speaker with a straightforward style who offers practical, easy-to-understand information that contractors can use immediately to produce positive results. She knows this business and clearly communicates what it takes to thrive regardless of the economy. She helps you understand key factors that drive your success and profits and willingly shares secrets to success in her presentations. Her practical methods are easy to grasp, and can be used immediately. Vicki talks about the "tough stuff" and helps contractors look at financial and management issues they need to understand and use to their advantage. She takes complex situations, crystallizes problems and solutions, communicates them in an understandable way and recommends simple steps that can make a big difference in your success. She focuses on real-life problems you face and presents real-life solutions you can use. You walk away with more confidence and skill in critical financial matters and can take your business to the next level. Her goal is to provide value and move you to take action!

Jim Wills: DKI